Hi Mum! Said Dad is a digital product and innovation consultancy.

Hi Mum! Said Dad is a digital product and innovation consultancy.

We understand what people value. Then, we build it.

Hi Mum! Said Dad is working with BBC Good Food and Amazon
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Hi Mum! Said Dad is a digital product and innovation consultancy.

We understand what people value. Then, we build it.

Carling Beer Button
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Hi Mum! Said Dad is a digital product and innovation consultancy.

We understand what people value. Then, we build it.

Butlin's guest app
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Hi Mum! Said Dad is a digital product and innovation consultancy.

We understand what people value. Then, we build it.

My Oxfam
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Hi Mum! Said Dad was born out of an ambition to be the foremost creative and technical digital product specialists.

We are known for measurable impact through beautiful UI, intuitive UX and robust tech products. This hasn’t changed since our birth in 2011.

Services

Discovery & Definition

Typical timeframe: 2-4 weeks

A highly strategic but practical process designed to go from fundamental business, industry and consumer truths to a set of user tested business propositions - fast.

Product Prototyping

Typical timeframe: 4-8 weeks

An insightful process designed to test, rationalise and define the product roadmap/business case for a business proposition.

Build & Launch

Typical timeframe: 12+ weeks

The shipping of products in a fast, collaborative manner that doesn’t compromise on the initial strategic vision and value to be delivered.

Ongoing Product Improvement

Typical timeframe: ongoing

The best insights come from products that are out in the wild - it’s a stylised fact. Continuous testing of hypotheses and iterations will ensure products continue to work hard.